Why International Certification is Important in Beauty Education
The Beauty Industry has grown by leaps and bounds in the last two decades. With growing technological advancements in the beauty industry and new trends coming up every season cosmetics have become an integral part of women’s lives all over the world. The fashion industry and the film industry (Hollywood & Bollywood) have been major contributors in the growth of the beauty industry. The fast paced lives, increasing educational awareness amongst women all over the world and more and more women climbing up the corporate ladder have made it almost essential for women to suit up and be presentable at all times.
Consumers prefer to utilize cosmetic products that are convenient and easy to apply while travelling or attending social gatherings, as cosmetics have become a vital part of their lives. Furthermore, using natural substances for cosmetics manufacturing, which have no negative effects on the skin, is a common method used by manufacturers to attract more customers. This also aids in the growth of revenue for businesses in this area.
The Beauty Industry has also opened up employment opportunities for million as makeup artists, cosmetologists, nail technicians, skin experts and many more. With increasing demand for trained and skilled beauty experts gaining structured education is a must. The standards in beauty training and education vary enormously around the world, with some countries falling far below basic requirements. As a result, it becomes increasingly difficult to source and recruit suitable staff members at large.
In a country such as ours, it becomes extremely important to have educational regulations and an internationally set standardized beauty education system as stated by Hariom Tyagi, director of beaupal.com as there are institutes and corner training centers that offer courses on varied structure with no accreditation. This creates huge knowledge gaps, practice problems, employment issues for working professionals as well as employers. Even the highly trained beauty professionals sometimes lack basic knowledge in physiology, anatomy and skin science.
An internationally regulated educational system creates and defends high standards for beauty and spa therapy worldwide, advocate for esthetics, build a network of professionals, and create training locations that qualify students for earning certifications and diplomas. CIDESCO, HABIA, CIBTAC are a few major international certification bodies for standardized beauty education.
Academy of Makeup Artistry is certified by HABIA, United Kingdom with some of our international courses being International Advance Diploma in Makeup Artistry and International Creative & Fashion Makeup to name a few. We, at AMA are doing our bit in narrowing the gap in beauty education in India and will continue to further strive to deliver the best of beauty education to our students.